Ancestry
The story of Ancestry itself is a tale of family, genealogy, migration, and attention to detail.
Brand · Environment · Strategy
To create the company’s ideal space, we brought all those components together, turning abstract ideas into something you can touch, see, and feel. That meant making sure the space felt like home for both the young, agile tech side of things and Ancestry’s longtime employees—self-described “crusty book nerds” who’ve been there for nearly four decades. Throughout the building, you can find portraits of senior employees paired with archival photographs of their relatives found through the website. It shows firsthand how historical imagery gets personal in context.