The design of a branded space or experience and the teams that produce them has remained largely unchanged since the advent of charcoal and papyrus. Rapt Studio, adopting a design approach inspired by our own clients in Silicon Valley, was selected “for adapting agile engineering design,” according to Fast Company.
“Our commitment to revealing our clients’ truth and telling their story – combined with a fully interdisciplinary way of working has proven to be a powerful combination,” noted Rapt Studio CEO David Galullo.
“Our teams have been redesigned from the inside out; by studying – in practice – both Scrum and Kanban methodologies, we were able to design our own custom process; where architects, graphic designers, industrial designers, strategists, copywriters – are all focused on the same problem. Rapt Studio is now a place where the best idea wins, where ‘ugly’ is embraced, where there is no place for the individual ego and where the client is always welcomed to peek under the hood. Mutual respect, a healthy dose of skepticism, and a shared appreciation of the power of a story well told drives a culture to deliver the most engaging, appropriate and unique branded experiences,” Galullo continued.
With over 1500 applicants, we are honored to be among such a dynamic and inspiring group of companies from around the world. We are proud to share this news and to be a part of the conversation that is challenging traditional boundaries and shaping the future beyond the architecture and design sectors.
Check out our profile and in Fast Company, on newsstands February 21st.