March 10, 2015
Last week, our LA studio hosted a lively panel discussion focused on Designing for the Senses. The panelists included Marc Hemeon (North Technologies), Shawn Sims (Notlabs), Ari Taymor (Alma Restaurant), and Stephen Kenn (Stephen Kenn Furniture). The objective of the panel was to increase our awareness of sensory engagement with the world around us. We also wanted to discuss using design as a means to strengthen that connection.
Our Director of Strategy, Joseph White, was the moderator. He instigated discussion on topics as challenging as universal access and as basic as the color of #thedress.
Here’s a snippet from the evening…
“Where do you go to get sensory input and inspiration for your designs?”
“I really isolate myself now. I used to read a lot of books and see what everyone else was doing. But now, I think and walk outside. Sometimes the food I’m making works out and sometimes it doesn’t. I like to testing things out on my own and seeing how it goes.”
“Traveling is the most inspiring for my senses. I like feeling things, taking photos, and going into museums. That sticks with me. The memories are so vivid. I’ll be in a design problem and I’ll shoot back to something I saw, then immediately know what to do.”
“Travel is a large-scale answer to me. But day-to-day, when I’m at my desk, for sure it would be music. I’m so susceptible to music. It helps put me in the zone. I also get inspiration from the shower. Since I was a little kid, I’d draw on the door of steam, or talk to myself. Wherever you can take inspiration, you take it.”
“There are two things I do. I go to Darwin, CA for about four days, by myself. Look it up if you haven’t heard of it. I don’t get the Eureka moment or the shower moment like you guys, so I have to do a ton of iteration. I have to do it again, and again, and again. I like to partner with people who push me, cause I get lazy.”
The discussion was inspiring and full of surprises. It’s a topic that resonated with the entire audience. Join us on April 7th, 2015 as a new set of panelists discusses Designing for the Senses at our SF Studio. Stay tuned to our Instagram and Twitter for more details.”